There are a lot of gadget toys available to us these days. They’re all pretty neat, but how useful are any of them anyway? These five are, in my opinion, the most worthless of the lot.
1) Facetime/Video Phone Calls
I know a lot of Apple people will, again, cry foul at this. It’s a great idea, and why do I keep bashing Apple? I’m doing it because no one uses Facetime, and no one asked for it. How many people bought an iPhone 4 or iPod Touch because it afforded them the ability to place a video call? I sure don’t hear anyone telling me to get one so they can see me while they’re talking to me.
And I’m incredibly handsome!
Out of curiosity, I ran a search for, “does anyone need Facetime,” just to see if there was any consensus on this. What I found were forum posts from people asking complete strangers if they had an iPhone 4, and could they call them “just to try this Facetime thing out.” There’s even an article on how Apple now has a service so you can Facetime them, because they know full well no one uses this thing.
BTW, can this really be called “innovation” when most laptops now have built-in cameras, and there are programs like Skype that people don’t use very much either? The only industry that’s found any niche with video chat so far are sex cams. And I don’t see too many consumers or marketing people in that industry doing a lot of bragging.
2) QR Codes/MS Tags
Both of these things come from the same idea: A physical bar code that can be read by a phone, and call up a web site or video for the consumer. See one on your favorite soda? Scan it and see a commercial for the movie “Avatar!” That’ll be fun!
But it’s not. Setting up the app to scan these things for most users isn’t easy, and the payoff is just seeing the company’s advertising. That’s so lame it defies language.
3) Augmented Reality
Here’s one that sprang up a while back and never took off. The idea was that, though your phone’s camera, you could see your surroundings with additional information – like the location of your Twitter friends, or Google Maps information on the shops your camera was looking at.
The reason this flopped seems to be two-fold: First, an app has to be set up, which is not fun to have to do. I know the first few that came out required several apps running at once. I, like most, gave up after that.
Second, the result was never terribly Earth shattering. Sure, it’s tripy to see a row of restaurants with their review information hanging over them, but actually reading the reviews is easier on a plain old flat page of text.
4) Geosocial Networking
I’m looking at you, Foursquare and Gowalla and Facebook Places. I’ve bitched about these things long enough I don’t feel I need to do much more here. But I did finally, for the last time, end my relationship with Foursquare because of the fruitlessness of it. No one cares where you went to lunch today, no one cares that you’re the Mayor of the local pizzeria, and getting 1/2 off a taco when you buy another taco of equal or lesser value is a stupid offer. I’ll just buy two tacos, and not look like another douche playing with his phone in public, thank you.
That James Cameron decided this was the “Next Big Thing” should have clued in everyone that this was not the next big thing. I saw “Tron: Legacy” last week at IMAX, in 3D, and you know what? The IMAX screen is what was impressive – but I forgot I was looking at anything in 3-D.
In fact halfway through the movie I was trying to force myself to see the 3-D and couldn’t. My mind had adjusted to depth – just the way it does when I’m in the real world. The real world is 3-D and I don’t hear anyone saying, “Wow! Driving is such a rush! It’s like all the other cars are coming at me! Classic.”
My point with all of these things is that they will not last, unless the developers of these technologies can find an easy way to make us need them. E-mail didn’t need much to become widespread because it’s simple to set up, and simple to understand. It came along when people wrote letters – on paper! – so the concept was pretty easy to get.
If all these companies celebrating their innovation were really innovating, they’d work on fulfilling a current need. Creating a solution, then telling us how we have the need for it, when we don’t, is silly and wasteful.